THIS: Just In…

So, this just happened … Martin Palicki, editor of InPark Magazine, read The Book, “In My Experience – Secrets of Making ’em Cheer, Weep…and sometimes write checks.” He enjoyed it and had some questions; thus we spoke about it in his podcast, released earlier this week…

NOTE: Link in image does not work – here is the link to the podcast:

Maybe take ten and listen to the conversation (that’s the link ⬆️). It’s fun, it’s accessible, it’s brief it’s informative and occasionally revelatory…qualities attributable to pretty much every chapter of the book, actually!

The book is about managing creativity, about getting the best from our teams and giving our best to our audiences. In the context of practical anecdotes are shared techniques, tools, methodologies…risks taken, mistakes made, hard lessons learned and unexpected discoveries, the power of silence, the empowerment of collaboration and the effectiveness of listening. It’s all the “soft stuff” that isn’t generally written about or taught in classrooms (other than mine!); fitting hand-in-hand with the more technical books written in and for our industries.

Here’s the Thing. As I say to Martin in the podcast, the book was written to be read. Selling copies is, for me, a distant priority to simply sharing the information and launching conversations.

So. Maybe read this thing: I believe there is resonance and relevance to be found there…


  • Downloadable on Apple Books for US$34.99 in 51 Countries
  • Amazon/Kindle only prints in Portrait, and the book is laid-out in Landscape. Thus, no Kindle edition. I know, bums me, too.
  • The print copy of the book, labeled “Field Edition,” is 8.5″ x 11″ – reduced in size (though not in content) so as more easily fit into backpacks, briefcases and bookshelves. (AND it’s personally inscribed by the author to the owner.)
  • Cost to print has run from $60 – $100. The print edition is a darn nice book-experience; but there is no difference in what’s between the front cover and the back.
  • I’ll be doing another print run, soon. Have sold 300 copies to date.
  • If the download cost is in any way an obstacle; just let me know and I’ll gift you an iOS-friendly pdf. As I say, I simply want the information shared.
  • I’m in the process of recording the audio edition of the book. Another month or so for that.


So there you have it. Get a copy. Read it, Create and Build!

See you at SATE and IAAPA. / +1.347.268.2953